Beni Mrirt, la storia di un segreto ben protetto

Beni Mrirt, the story of a well-protected secret

Why do Beni Mrirt look so sophisticated? There are three reasons, and we bet the third reason will surprise you!
Conosci il significato del rombo?

Do you know the meaning of the rhombus?

In this article we tell you a piece of the fascinating history of Moroccan artisanal rugs, which has been handed down for more than two thousand years.  
Fuorisalone 2022

Fuorisalone 2022

During the Fuorisalone, from 6 to 12 June, we welcome you to the Sarah Maj shop, which will host our wonders.
khmissa creata per casa amar con onde colorate che ricordano le dune del deserto

5 things to know about Khmissa

A hundred stories can be told about the Khmissa. In this article, you will discover something about its origins, its meanings and its uses.
dettaglio di un tappeto beni ourain con pelo lungo e morbido di colore bianco e disegno geometrico di tipo romboidale

10 reasons to choose a wool rug

Wool is a natural fiber used for centuries to create carpets. In this article, we give you 10 reasons to choose a wool carpet, whether new or second-hand.
dettaglio di un tappeto vissuto un cui è presente un simbolo amazigh e l'immagine di una donna

Why do we say Amazigh and not Berber?

At Casa Amar, we always talk about Amazigh rugs and never about "Berber" rugs. Why do we prefer to use a word that is so little known in Italy? This article explains it.