Beni Ourain rug 305x195 cm €1.350,00
one-of-a-kind
Tappeto Beni Ourain bianco e blu 307×196 cm in pura lana con motivo geometrico minimalista a linee spezzate
Dettaglio delle linee blu Majorelle su fondo bianco del tappeto Beni Ourain in lana
Texture ravvicinata della lana bianca a pelo corto con linee blu del tappeto Beni Ourain
Dettaglio della cimosa blu e delle frange bianche del tappeto Beni Ourain bianco e blu

Beni Ourain rug 305x195 cm

Sale price€1.350,00

Free delivery in Europe from €100.

White wool area rug with blue lines, hand-knotted in pure wool with a short pile. Minimalist geometric design with broken Majorelle blue lines on a cream ground. For living room, bedroom or study. One-of-a-kind.

Pickup currently unavailable at Casa Amar - Milano

Beni Ourain rug 305x195 cm

Casa Amar - Milano

Pickup currently unavailable

Via Giovanni Enrico Pestalozzi 4
20143 Milano MI
Italy

+393311768021

Payment in 3 installments with Paypal or Klarna: installment value 450 euros .

  • Dimensions: 307 × 196 cm / 10.07 × 6.43 ft
  • Material: 100% sheep wool
  • Technique: hand-knotted, low pile
  • Origin: Morocco

Choosing a rug is not always easy – size, proportions, how it will integrate with other elements in the room. It’s normal to have doubts, especially when you don't have an expert by your side.

This is a unique, unrepeatable piece, like all the rugs we select in Morocco. If it's not exactly what you're looking for, we can find a different one within our network of cooperatives.

Here's how we can help you:

  • Online consultation — we listen to you and guide you toward the rug best suited to your space and style.
  • Photographic rendering — visualize the result in your environment before deciding.
  • Home visit (available in Lombardy) — we bring the rugs to you so you can see them directly in your home.
  • Custom sourcing — if this rug isn't the right size, we'll search for it in our network in Morocco.

Write to us in the chat or contact us here — we're happy to help you.

Free shipping in Italy and Europe for orders over €100.

We deliver worldwide with DHL. Estimated delivery times from the order date:

  • Italy: 3-5 business days
  • Europe: 3-7 business days
  • Rest of the world: 3-7 business days

You will receive the tracking number as soon as the rug leaves our showroom in Milan.

For orders under €100 or international destinations, shipping costs are calculated at checkout before payment. For non-EU destinations, local customs duties and taxes are the responsibility of the recipient.

Returns — You have 14 days from receipt to return the rug without providing any reason. Full refund within 14 days, including original shipping costs. Return shipping costs are at the customer's expense.

Sustainable packaging — each rug is wrapped in biodegradable kraft paper, protected by recycled cardboard, and sealed with recyclable and compostable kraft tape and linen twine.

I tappeti in lana Casa Amar prendono vita dalla pazienza di mani che seguono gesti antichi. A pelo lungo, corto o a tessitura piatta, sono tutti annodati o intrecciati a mano da maestre artigiane marocchine e amazigh.

Ogni manufatto porta con sé la memoria dei cortili assolati in cui la lana viene filata, tinta e trasformata in progetti tessili alimentati da una creatività libera e spontanea. Nulla è standardizzato, non ci sono macchine né fabbriche: questi tappeti parlano di tradizione, patrimonio culturale, storie personali e collettive.

Scegliere questo tappeto significa sostenere un artigianato etico basato sul giusto riconoscimento del lavoro delle donne e delle loro famiglie, sul rispetto dei loro tempi e su relazioni durature con le cooperative, fondate con dedizione, con cui collaboriamo ogni giorno.

How it is made

This Beni Ourain is a pure wool rug, hand-knotted with a short, dense and soft pile. The natural white ground has an essential, architectural presence, crossed by fine Majorelle blue lines arranged vertically and horizontally.

The design feels like a contemporary deconstruction of the iconic diamond pattern that made Beni Ourain rugs famous. The traditional geometry does not disappear; it is reduced and reinterpreted. Small linear marks, spaced apart from one another, create a free and airy grid. The blue lines are flatwoven, like graphic marks carved into the pale surface of the wool.
We like to imagine it as the minimalist rug Le Corbusier might have chosen for a modernist interior: rigorous, luminous, with a geometric blue detail.

Perfect for...

At 307 × 196 cm, this is a large area rug suited to a living room, a conversation area, a spacious master bedroom or a study. In a sitting room, it works well in front of a three-seater or corner sofa. In a bedroom, it brings a bright, graphic presence to the bed area.

It works equally well in contemporary, minimalist or Scandinavian interiors, as well as in a Mediterranean-style beach house, a modernist vintage interior or a mountain chalet. A rug for those who love essential geometry and white, but do not want the usual black diamond pattern.

The detail not to be missed

The most beautiful detail is the contrast between the pile and the flatwoven blue lines. Up close, you can clearly see the shift in surface: the white wool remains soft and full, while the blue emerges as a drier mark. It is a rarefied geometry that speaks a painterly language close to the minimalism of Agnes Martin: an imperfect grid, a meditative white, blue lines that are irregular and vibrant rather than decorative. They do not build a traditional motif, they look like abstract notes on a canvas.
Look also at the border: the blue and white selvedge frames the rug with broken lines that do not fully close it. The irregular fringes remind us that behind such a clean design there is always the living rhythm of the artisan's hands.

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How Casa Amar rugs are made

Behind every rug are hands, time, and materials worked with ancient gestures, handed down by Moroccan and Amazigh craftswomen. Watch the video to discover how a handmade rug is not born from perfect designs, but from the encounter between technique, memory, and imagination.

Happy customers

You can't help but love Casa Amar and their creators Jihane and Matteo! The showroom presents an incredible selection of carpets, from mats to Boucherouites, all from Morocco and each unique, with its own history. Jihane and Matteo's passion is contagious and the care in relationships with customers is evident. If you want a magnificent carpet, you are in the right place! We will definitely be back!

Riccarda Gallo

In addition to having the pleasure of purchasing a very beautiful Moroccan carpet, we were won over by the Amar, Matteo and Jihane home team who conveyed to us their love for their land and told us how their research for the product reaches even the most remote valleys. hidden areas of Morocco to encourage the trade of small cooperatives. Thank you for this nice shopping experience!

Gabriella

Discovered this "gem" by chance... conquered by the site, by the company's philosophy, by the products... Very fast delivery, totally plastic free packaging (!!), two fantastic rugs, two cushions as well. I married a Moroccan and I know Berber craftsmanship well which I adore and I assure you that Casa Amar does things really well (in every sense). Keep it up!

Claudia

Love at first sight with the rug for our little girl's bedroom, simply perfect!

Francesca

I bought a rug for my daughter's bedroom. Her joyful reaction confirmed what I already knew: things made with love add pure happiness. The ethical aspect is very important to me in everything I purchase and with Casa Amar I am on the safe side. Jihane and Matteo professionally bring poetry into our homes! See you soon for the hall!

Jade Carnival

What to say!!! I had to buy a rug and ended up getting three. I really like the quality of the carpets and the fact that they are unique. I also find that the site is really helpful and is very well done. I absolutely recommend🌸

Marina Cristea

We purchased a carpet for our living room, we immediately fell in love with it from the photo due to its uniqueness, but receiving it at home was even more exciting. Excellent quality and service. This carpet brought a breath of joy, welcome and elegance to our apartment. A carpet to be used every day. Thank you Casa Amar!

Erika

Discovering Casa Amar one morning after breakfast in via Pestalozzi was love at first sight. Jihane and Matteo have an unbridled passion, grace and serenity and they also transmit it in the search for carpets, as well as in accompanying you in choosing those that seem to be made for you, with discretion but in synergy. Very nice. Well done, thanks

Sonia

A splendid showroom, managed by 2 loving and welcoming souls. The competence and mission of Jihane and Matteo are admirable, the products come directly from the artisans and are thus rightly valued. Wonderful rugs, poufs, cushions that tell stories and warm up any room. Quality ratio, unbeatable price. Human relationship put first!

Anna P.

When you enter a shop and are offered tea, you understand that you are in a place capable of welcoming and listening to the customer. Getting to know the work and commitment of Matteo and Jihane was a real pleasure. Both were very careful in explaining to me the fascinating and complex world of Amazigh carpets. Their help in choosing the carpet was also invaluable, Matteo and Jihane made themselves available for a home trial to make sure it was the right one for me and my home....

Jacob

I can't help but confirm the excellent reviews prior to mine. Casa Amar is a delightful showroom full of light and color where, Jihane and Matteo, with their expertise, passion and kindness guide you into the fantastic world of Moroccan textiles. Cushions, refined and at the same time original carpets of excellent workmanship. Highly recommended!, 🔝🔝🔝

Anna Convertini

A selection of unique pieces and all beautiful. I agree with Casa Amar's choice to curate a limited catalog but capable of brightening up the home. Pillows are my favorite.

Anna

Beautiful products but above all a contagious passion and enthusiasm! The place to go for carpet and handicraft lovers

Anna

Beautiful carpets and uncommon kindness! Highly recommended

Andrew

Wonderful carpets, excellent prices and kindness and competence of the property!!

Francesca Carandente

FAQ

The actual color may vary slightly due to the resolution and settings of the screen from which you are viewing the web page. Light also has a significant impact: the same rug can appear warmer or cooler depending on whether it is photographed in natural light, with artificial lights, or seen live at different times of the day. There is also a component of subjective perception: everyone sees and interprets colors slightly differently.

For this reason, we always try to show the rug in multiple photos, from different angles and with different lighting. If you need more images or a video of the rug, we are at your disposal: write to us in chat or on WhatsApp, and we will be happy to send you extra material.

We do not have samples of every rug available because production is exclusively handcrafted, and we only work with unique pieces. However, if you wish to assess the quality of the materials and craftsmanship, please contact us: we can provide you with samples and arrange consultations at your home or office. You will be able to personally experience the quality standard we strive to maintain in all Casa Amar pieces.

Casa Amar carpets are not industrial products; they are unique carpets created by hand using ancestral manual techniques.
The small irregularities, the slight imperfections of the carpet's edges, the asymmetrical geometries: these are an integral part of the genuine beauty of a handmade product, hand-knotted or made with the aid of mechanical looms operated and handled by artisans. They are also the details that give character to every space.

Don't worry, we're here to help.
To get started, we recommend reading our article "How to place rugs in your home," where you'll find practical examples room by room.

To quickly understand the actual size of the rug, you can mark the measurements on the floor with masking tape or use blankets or sheets to simulate the occupied space.

If you still have doubts, write to us in chat or via email at info@casaamar.it: we'll be happy to advise you on the most suitable size for your room and create a render so you can have a preview of your space.

Send us a photo of your room via chat or email at info@casaamar.it and we will help you choose the best color.
Additionally, we can offer you the RAH Colours test, which helps you identify the color palette that evokes positive emotions in you.

It depends a lot on the type of rug, your lifestyle at home, and your pet's habits. In general, there are no rugs made specifically for dogs/cats, but some choices are wiser than others.
If your cat has very lively claws and loves to scratch on any surface, we advise against flat-weave wool rugs and straw mats, as they could be damaged. Instead, if you have a dog with long, abundant hair, consider choosing a rug with a pile of the same shade. In short, if you have a black long-haired dog, don't choose a white long-pile rug! Of course, you can vacuum, but we always recommend the easiest choices to our customers.
In case of stains, it is best to act immediately by dabbing gently and following the care instructions.

If you tell us more about yourselves, we can suggest the most suitable types.
You can write to us in chat, send us an email at info@casaamar.it, or fill out the contact form from the Contact Us page.

Yes, both hand-knotted wool rugs and natural fiber mats can be used on heated floors.
They are breathable and do not have a synthetic backing (they do not contain glues or latex). The pure sheep's wool used in our rugs is resistant to high temperatures and also has excellent thermal conductivity, allowing heat to pass through easily.
If in doubt, it is best to opt for thin rugs (flat-weave wool, short pile, or mats) and not to cover too large portions of the room where the rug is placed.

For daily care of wool rugs and mats, a gentle vacuuming (low or medium power, preferably with brushes deactivated) is sufficient, and in case of stains, blot immediately with a clean cloth, without rubbing. For a deeper clean or repair interventions, you can read our complete guide to caring for handmade rugs.

If you have any other questions, you can read our FAQ page, or fill out the form on the contact us page.

Alternatively, you can write to us in the chat.

What can we do for you?

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