



Boucherouite rug "Casa Denim" 1*0.7 m
Hand knotted.
This boucherouite rug is unique in the world.
Material: second hand jeans
Measure: 103*68 cm - 3.4*2.2 ft excluding fringes
Weight: 3.7 kg - 8.2 lbs
Pile height: Long
Fringe:On both sides
This rug was chosen for a very special display during the 2024 Milan Design Week.
It can be shipped starting from April 29.
We ship throughout Italy and Europe with DHL.
Estimated delivery times from the date the order is received are 3-5 working days for Italy and 3-7 working days for Europe.
Casa Denim
A limited-edition collection, original and bold, that combines quality, ethics and style. Created with love to give new life to one of the most polluting fabrics in the fashion industry: denim.
We scoured hundreds and hundreds of jeans in second-hand markets in Morocco and entrusted them to the expert hands of Moroccan artisans, to transform them into one-of-a-kind Boucherouite rugs and stylish, comfortable babouches, crafted down to the smallest detail.
More than 4.5 billion pairs of jeans are sold every year… for a world population of 7.8 billion people. Where do the jeans that are no longer worn end up?































